The Tanzania Trade Development Authority (TanTrade), dedicated to establishing global business partnership through organizing and managing international and specialised trade fairs, solo exhibitions, product and market research, prospect development, Trade missions, buyer-seller meetings and contact marketing programmes. TanTrade gives out regular trade information and offers consultancy services to producers, exporters and importers to enable them to effectively participate in the global market place.

The Dar es Salaam International Trade Fair has established itself over the years as the shop window for Tanzanian products as well as the East, Central, and the Southern African Region. Supported by the services of the Dar es Salaam harbor which serves the region effectively, the fair acts as a one-stop center for reaching countries such as Kenya, Uganda, Rwanda, Burundi, Democratic Republic of Congo, Zambia, Malawi, Zimbabwe and Botswana. The fairs enjoy patronage of the Tanzanian business community both exhibit and use it as a forum for business exchange. Participation has ever been on the increase from a mere over 100 companies in the the late eighties to over 1,041 companies in 1999, In 2006 a total of 1,526 exhibitors exhibited at the fair and came from overseas representing over 26 countries, Tanzania inclusive. Currently, The exhibition is the largest exhibition in Africa that collects more than 3,500 local companies, 200 foreign companies, and 26 countries have attended the 2023 exhibition.